5th Element

1INTRODUCTION

5th Element (“Company,” “we,” “our,” or “us”) is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website, use our services, engage in consultations, or otherwise interact with us.

This Privacy Policy is designed to comply with applicable United States laws, including but not limited to the Health Insurance Portability and Accountability Act of 1996 (HIPAA), where applicable, and relevant state privacy laws.

By accessing or using our services, you acknowledge that you have read, understood, and agree to this Privacy Policy.

2SCOPE AND APPLICABILITY

This Privacy Policy applies to:

Visitors to our website
Customers purchasing products or services
Individuals engaging in consultations with licensed providers
Any users interacting with our digital platforms, communications, or services

3INFORMATION WE COLLECT

We collect information that identifies, relates to, describes, or could reasonably be linked to an individual.

3.1 Personal Identifiers

Full legal name
Email address
Telephone number
Billing and shipping address

3.2 Financial Information

Payment details (processed via PCI-compliant third-party processors)
Transaction history

We do not store full credit card numbers on our servers.

3.3 Health and Medical Information (If Applicable)

When you participate in consultations or health-related services:

Medical history and conditions
Symptoms and health concerns
Treatment preferences
Provider assessments, notes, and recommendations

This data may constitute Protected Health Information (PHI) under HIPAA.

3.4 Technical and Usage Data

IP address
Browser type and version
Device identifiers
Pages visited and session activity
Cookies and tracking technologies

3.5 Communications Data

Emails, messages, or inquiries sent to us
Customer support interactions

4HOW WE COLLECT INFORMATION

We collect information through:

Direct user input (forms, purchases, consultations)Automated technologies (cookies, analytics tools)Third-party integrations (payment processors, CRM systems)Healthcare providers (if you engage in consultations)

5PURPOSE OF DATA COLLECTION

We use your information for legitimate business purposes, including:

5.1 Service Delivery

Processing orders and payments
Facilitating consultations with licensed providers
Delivering products and services

5.2 Operations & Improvement

Website functionality and optimization
Internal analytics and performance tracking
Product and service enhancement

5.3 Communications

Customer service responses
Appointment confirmations and updates
Marketing communications (with opt-out option)

5.4 Legal and Compliance

Regulatory compliance (HIPAA, billing, fraud prevention)
Recordkeeping and audit requirements
Enforcement of our Terms and Conditions

6DISCLOSURE OF INFORMATION

We do not sell or rent your personal information.

We may disclose your information under the following circumstances:

6.1 Service Providers

We share data with trusted third parties who assist in operations (payment processors, hosting, CRM, IT). All vendors are contractually obligated to protect your data.

6.2 Healthcare Providers

Information may be shared with licensed medical professionals for care delivery purposes if you participate in consultations.

6.3 Legal and Regulatory Authorities

We may disclose information to comply with laws, subpoenas, or to protect rights, safety, and property.

6.4 Business Transfers

In the event of a merger, acquisition, or sale, user data may be transferred as part of business assets.

7HIPAA COMPLIANCE (IF APPLICABLE)

Where applicable, 5th Element operates in accordance with HIPAA requirements.

We implement administrative, technical, and physical safeguards
We limit access to PHI to authorized personnel only
We may act as a Business Associate to healthcare providers

For medical services, a separate Notice of Privacy Practices (NPP) may apply.

8COOKIES AND TRACKING TECHNOLOGIES

We use cookies, pixels, and analytics tools to:

Enhance user experience
Monitor website performance
Personalize content and advertising

Users may control cookie settings through their browser preferences.

9DATA RETENTION

We retain personal information only as long as necessary to:

Fulfill the purposes outlined in this policy
Comply with legal and regulatory obligations
Resolve disputes and enforce agreements

Medical records may be retained in accordance with applicable healthcare laws.

10DATA SECURITY

We implement commercially reasonable security measures, including:

Encryption (SSL/TLS)Secure server infrastructureAccess controlsPeriodic security assessments

Despite these efforts, no system can guarantee absolute security.

11YOUR RIGHTS AND CHOICES

Depending on your jurisdiction, you may have rights to:

Access your personal data
Request correction of inaccurate information
Request deletion (subject to legal obligations)
Opt out of marketing communications
Restrict or object to certain data uses

To exercise your rights, contact:

support@5thelementbio.com

12THIRD-PARTY WEBSITES

Our platform may contain links to third-party websites. We are not responsible for their privacy practices.

13CHILDREN’S PRIVACY

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors.

14INTERNATIONAL USERS

If you access our services from outside the U.S., your information may be transferred to and processed within the U.S.

15CHANGES TO THIS POLICY

We reserve the right to update this policy at any time. Changes will be posted on this page.

16CONTACT INFORMATION